Mananaland, envisioned by renown visual artist Pedro Reyes, manifests a utopian future where the social and political conflicts of today are a thing of the past. Told through a trans-media campaign highlighted by a series of augmented reality scavenger hunts across each of New York’s five boroughs, players experience different parts of this idyllic world while competing for the highest score in order to win original prints of Reyes’ artwork. Each hunt also has a “play space” version where anyone around the world can play the hunts from their own homes.
CAST AND CREW
Conceived by Pedro Reyes
Directed by Meghan Finn
Experience Design by Lorne Svarc
Associate Production by Brian Rardin
3d Design by Novaby
Written by: Zizi Majid, Kaaron Briscoe, Katelynn Kenny, Johnny G. Lloyd, and Jason Pizzarello